..April, May, June..every month a new challenge to give our best.

This is the first time effective world develops an extensive corporation website. The technology team encountered challenges with the different types of industries, complicated functions and highly detailed interface. Despite these, the team has succeeded to complete the project, and brought the application of iPSo to a higher level.

• Service: effective Shanghai
• Design: effective Shanghai
• Technology and Programming: effective Shanghai
• Client: China Electric Equipment Group
• Languages: CN，EN
• Industry: Electronics

• Service: effective Mannheim, effective Shanghai
• Online Marketing: effective.global.communication, effective.seo, effective.social.media, effective.press, effective.catalogue
• Client: DR. JOHANNES HEIDENHAIN GmbH
• Languages: German, English, Russian, Japanese, Chinese, (SEO: Japanese, Chinese)
• Industry: Industrial measurement engineering

Online Blood Sugar Monitoring Platform

• Services: effective Shanghai
• Technology and programming: effective Shanghai
• Client: Roche Diagnostics (Shanghai)
• Language: Chinese
• Industry: Medical technology

effective Shanghai developed an online blood sugar monitoring platform with Roche Diagnostics Shanghai Limited. This interactive online platform provides the tools for blood sugar recording, monitoring and analysis for diabetics. To improve user friendliness, effective has taken the characteristics of the middle-aged users in consideration, added the font zoom function and simplified the operation. The Jquery is also used to make the technical data more meaningful and easily understood.

Online Blood Sugar Monitoring Platform

• Services: effective Shanghai
• Technology and programming: effective Shanghai
• Client: Roche Diagnostics (Shanghai)
• Language: Chinese
• Industry: Medical technology

• Service: effective Mannheim, effective Singapore
• Online Marketing: effective.global.communication, effective.sea, effective.seo, effective.press, effective.catalogue
• Client: Zimmermann & Schilp Handhabungstechnik GmbH
• Languages: German, English, (SEO: Japanese, Chinese, Korean)
• Industry: Industrial handing technique

• Services: effective Shanghai
• Online Marketing: effective.social.media, effective.sea, effective.seo
• Client: Roche Diagnostics (Shanghai)
• Language: Chinese
• Industry: Medical technology

ACCU-CHEK® is a famous glucometer brand of Roche Diagnostics. In February 2011, effective optimized the official site of ACCU-CHEK® in three areas: content, UED and search engine.

After running 10 months of marketing campaign following a new site launch, the daily visitors now has increased by 300%, and 35% of this traffic come from SEO.

At the same time, continual buzz marketing in social media directly achieves target group focus on the ACCU-CHEK® brand.

Roche will be cooperating more closely with effective to run a new marketing plan in 2012.