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Data privacy, data protection
If you make an inquiry, we need to know your name, the name of your company, your e-mail address, your phone-number. With the data provided by you we can deal with your inquiry.
We will use your data to keep you informed about news from effective GmbH, which may be interesting. If you don't want to receive any further information, we ask you to cancel this information upon the first receipt. We may impose, process and use your personal data as far as this is required to deal with your inquiry.


Information collected automatically

Usage data are collected on this website using technology provided by effective GmbH (www.effective-world.com) on behalf of effective.  The click paths of effective website users who cannot be personally identified are also collected for marketing and optimization purposes. The collected data are used exclusively by effective and are never passed on to third parties. The collection of data is carried out in compliance with the current data protection guidelines. These data are used to create user profiles with a view to performing quality analysis of the website or for testing marketing activities. The effective GmbH tracking program not only ensures that no cookies are created, but it also prevents the user's locally stored cookies from being read out. The data that are collected by means of technology provided by effective GmbH are not used to personally identify the website user. On the one hand, this is not even possible and on the other, it is not the intended purpose of the tracking program.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the UnitedStates .


In case IP-anonymisation is activated on this website, your IP address will be truncated within the area of Member States of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases the whole IP address will be first transfered to a Google server in the USA and truncated there. The IP-anonymisation is active on this website.


Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing them other services relating to website activity and internet usage.


The IP-address, that your Browser conveys within the scope of Google Analytics, will not be associated with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also opt-out from being tracked by Google Analytics with effect for the future by downloading and installing Google Analytics Opt-out Browser Addon for your current web browser: http://tools.google.com/dlpage/gaoptout?hl=en


Disclaimer – Liability for content and links
The content of this Web site is provided by effective GmbH for the purpose of providing the user with general information and without any obligation. The information on this Web site is neither designed nor intended to replace specific, detailed consulting services. There is neither a guarantee for the completeness and correctness of the information on this Web site, nor is it guaranteed to be up to date. It is also not possible for us to guarantee trouble-free access to this Web site at all times. Technical problems arising during the use of services offered by this Web site, e.g. download services, cannot be ruled out. The effective GmbH accepts no liability for any problems arising from ordinary negligence on the part of the user in the observance of his duties. Please note that when using external links, you leave our Web site. The effective GmbH accepts no responsibility for the content of any third-party site linked with this Web site. Please note that privacy policies and liability regulations may differ from those applying to the effective Website. Any possible warranty claims that are submitted should be directed to the operators of such third-party sites.